Sharing an AI blueprint for the advertising industry

A new era is dawning in advertising, driven by the transformative power of artificial intelligence. As artificial intelligence (AI) reshapes industries across the globe, the advertising and marketing sector stands at the forefront of this...

ITV introduces 'dynamic pause ads' on ITVX

Will impose costs if it’s a luxury litigation: Delhi HC to Patanjali on plea over Chyawanprash ads

The Delhi High Court on Friday orally warned Patanjali that it will impose costs if the company’s appeal against an order to delete parts of its Chyawanprash ads is found to be “luxury litigation”.Patanjali Ayurved Limited has moved an appeal...

There’s nothing called advertising overkill in politics

It was a given that companies, political allies and individuals would wish Prime Minister Narendra Modi on his 75th birthday on September 17. So, the burst of newspaper advertisements carrying his large pictures didn’t come as a surprise. What one...

Amazon launches new AI creative partner in ads console

The job of advertising is not to sell

Patanjali in Delhi HC against order restraining from airing 'disparaging' ads against Dabur Chyawanprash

NEW DELHI: Patanjali Ayurved on Friday approached the Delhi High Court challenging an order restraining it from running disparaging advertisements against Dabur Chyawanprash. At the outset, a bench of Justices C Hari Shankar and Om Prakash Shukla...

Patanjali challenges HC order restraining it from airing 'disparaging' ads against Dabur Chyawanprash

Representational image of a worker at a Patanjali store in Ahmedabad | Photo Credit: Reuters Patanjali Ayurved on Friday (September 19, 2025) approached the Delhi High Court challenging an order restraining it from running disparaging...

Amazon launches new AI creative partner in ads console

Amazon has debuted Creative Studio, an AI tool inside the Amazon Ads Console that can research brands, generate concepts, storyboard campaigns, and autonomously produce ads for Amazon-owned properties such as Prime Video. Essentially, it's an...

The job of advertising is not to sell

David Ogilvy said, “We sell or else.” And it’s a hard position to argue with. We make ads, not art. Clients come to agencies for commercial outcomes. But the language “sell” can be problematic. It can lead us down the wrong path to deliver on that...

NIO completes US$1.16 billion equity offering, including ADS overallotment

Beijing (Gasgoo)- On Sept. 17, Chinese new energy vehicle maker NIO Inc. (NYSE: NIO; HKEX: 9866; SGX: NIO) announced the completion of a US$1.16 billion equity offering, involving a total of 209,090,918 Class A ordinary shares. Photo credit: NIO...

Palo Alto Networks Launches AI-Created Advertising Campaign, Slashing Time and Costs

Palo Alto Networks, the global cybersecurity leader, announced the launch of its latest advertising campaign, developed using a transformative, AI-powered process. The new approach allowed the company to move from concept to final production in a...

Is Youtube making people hate ads – even more?

Richard Shotton, author of behavioural science books The Choice Factory and Hacking The Human Mind published an article this week about advertising’s “likeability crisis.” In it, he posits that over the last 20 years advertising has become less...

FDA cracks down on online advertising of compounded GLP-1 drugs

As part of HHS's effort to combat deceptive advertising, the FDA has launched its first nationwide enforcement action against digital health providers that promote illegally compounded versions of popular GLP-1 weight-loss drugs online. On...

Jack Daniel’s & We Are Different ‘Dad Ads’ Campaign Results “Speak For Themselves”

Jack Daniel’s has handed its social advertising over to dad, launching a new user-generated and influencer-generated ‘Dad Ads’ campaign to promote its Gentleman Jack Tennessee Whiskey as the perfect gift for fathers. Led by earned-first creative...

Samsung Rolls Out Smart Fridge Ads In US Pilot Program

Samsung fridges across the United States have started looking different, with ads starting to roll out across a range of models. The trial is part of a pilot program for some Samsung Family Hub refrigerator models sold across the US. As part of...

Australia ADS-B Plan Comes as U.S. Weighs Part 108 Right-of-Way

Australia is advancing toward universal fitment of Automatic Dependent Surveillance-Broadcast (ADS-B), with the federal government releasing a consultation paper that outlines mandatory requirements for most Australian aircraft beginning in 2028....

ICE recruitment ads target Albuquerque law enforcement with enticing offers

Immigration and Customs Enforcement is attempting to recruit law enforcement officers from Albuquerque by offering substantial incentives, including a $50,000 sign-on bonus and student loan forgiveness.This week, television ads started airing,...

Lessons from Australia’s most iconic childhood ads 

If we’re lucky, we look back on our childhood with fondness and nostalgia. Speaking as an average Australian Millennial, it was Friday night trips to Blockbuster and a weekend spent with cartoons and music videos in the morning, followed by ‘Hey...

Azerbaijan embarks on strategic cooperation with UAE in outdoor advertising

Baku, September 18, AZERTAC The State Advertising Agency of Azerbaijan and the Media Council of the United Arab Emirates (UAE) have signed a Memorandum of Understanding. The memorandum envisages partnership in monitoring the outdoor advertising...